A full-fledged short film compiled from all the episodes of Sleep No More, an Instagram series about a girl who suddenly stopped sleeping. The project was developed in collaboration with i-will digital agency for Samsung in support of the new flagship smartphone. The main feature of the project is the experimental format – namely, the horizontal-vertical structure of the series with episodes of 1 minute each. Moreover, the episodes are supplemented and linked with the help of stories shot from the main character’s perspective. The project can be found on Instagram account: @no.sleep.series – instagram.com/no.sleep.series/ The premiere of the series took place on 12,12,2019.
Samsung Corporate Marketing Director – Victoria Yarzutkina
Head of Marketing Communications Samsung Mobile – Svetlana Millina
Senior Communications Specialist, Samsung Mobile Marketing – Anna Nakonechnaya
I-will agency:
Creative Director – Dmitry Shcherbakov
Creative group leader – Irina Durova
Creative couple – Ivan Katamov and Tony Pavlov
Strategy Director – Roman Bukh
Account manager – Inna Kudryakova